How to sell monthly subscriptions
Subscriptions bring income before the month starts and customers who come more often. Here is how to design and sell them.

1. Choose what to include
Take your most frequent service and offer it with included uses or unlimited for 30 days. Examples: unlimited haircuts, 4 weekly lunches, 2 washes a month.
2. Price it attractively
Estimate how often a regular comes per month and price the subscription a bit below paying per visit. Heavy users pay the same; light users leave you profit.
3. Offer it at the right moment
The best moment is when charging a regular: "with the subscription you would save this". Sell it from their profile in one tap.